//Lisbon Underwear 2020
New convention created, to not only expose the current state of the underwear industry, new business, old business, but also to stand for the susteinability in the industry with some keynotes.
In the table, for years was this idea of doing a sort of summit, but related to the body or/and health of humans. So 2020 will be the first year that an event, related to the body and undrwear, will take place.
The idea for the identity this year are Lace Briefs and for that I used a square grid to create all sort of icons and letters that can be used in every support. This bold characters will counteract with humans/clothes photography,so they wont be camouflaged. This convention wants to gather all sorts of businesses, from the micro to the public industry, in one place. Where talks and runways will be presented to every one who buy the ticket, nut all the stands are free and you can buy everything you want.